Wendy’s will introduce breakfast across the United States next year
11 September, 2019, 10:28
Items on Wendy'sbreakfast menu include a Breakfast Baconator, a take on one of the company's well-known hamburgers, with the addition of an egg; a Frosty-ccino drink that looks like a coffee syrup-enhanced take on its signature Frosty frozen dessert, and a honey butter chicken biscuit.
The company plans to hire roughly 20,000 new workers to make it happen.
The Wendy's Company WEN is planning to launch its breakfast menu across the United States by the next year. Its motto was "Only Wendy's has breakfast like we do". In fact, the company has trimmed its 2019 guidance due to the investment in breakfast plans.
The burger chain said Monday that it plans to bring breakfast items across its US restaurants in 2020.
Next year you can rise and shine and welcome the day at Wendy's restaurants.
Wendy's nationwide breakfast expansion is expected to initially cost about $20 million, and some experts are wary about the initiative's high price tag.
However, this isn't the first time the food chain has attempted to roll out a breakfast menu.
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McDonald's has long served many breakfast items in its stores nationwide.
Competition in the breakfast category has been heating up in the fast-food industry.
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